Webinar:
Start with who

Dec 12, 2019 – Online webinar

Webinar:
Start with who

Dec 12, 2019 – Online
13.00 – 14.00

For many years, professionals worldwide have been inspired by Simon Sinek’s ‘Start with Why’. Would this approach also be useful for learning and development? In this free, interactive webinar, Ger Driesen explains why he wants to ‘transform’ it into ‘Start with Who’. Join in and learn all about ‘the Golden Circle of Learning Design’. Definitely interesting for learning designers.

This webinar is free, register only

Interested?
Sign-up for the webinar

For many years, we have benefited from Simon Sinek’s ‘Start with why’. This inspiring idea also guided learning designers in their approach although it originates from a leadership and marketing perspective. In the era of Learner eXperience Design, it’s time to put the learner back in the centre of our design. To do so, we have to replace the ‘why’ with ‘who’ and create the ‘Golden Circle for learning design’.

Why ‘Start with why’ is a pitfall for learning design:

  • Start with WHO to really understand the people that have to get the job done;
  • Explore different types of WHAT kind of ‘jobs to be done’ for real empathy;
  • Understand the characteristics of the context WHERE the job takes place.

Use your understanding to design the right blend of learning and performance support interventions and modalities

Even more inspiration about learning?

Here are some interesting blogs from Ger to get you started.

Learning from mistakes: the London Fishbowl event write-up

Which mistake that you’ve ever made has felt like a catastrophic failure at the time but, upon reflection, was a huge learning opportunity? How has that updated your thinking since? That was the great question that panellist Jo Cook came up with to start the Fishbowl session in London. The event was organized again by Trent Rosen form PSK Performance who runs Fishbowl events on a regular basis ‘at home’ in Australia. The Dorchester Academy hosted the event in one of their fantastic meeting rooms.

Ger’s Learning notes #24 – Learning from failure and mistakes

Which mistake that you ever made felt like a catastrophic failure at the time but, upon reflection, was a huge learning opportunity? I remember many of my mistakes very well. Let me share one with you.

Ger’s Learning notes #23 – Gefundenes Fressen

Last week, I visited LearnTech Day in Belgium. This wonderful event is an initiative by Mathias Vermeulen. He runs the event based on his own passion for the learning and development profession and his attitude of sharing knowledge and experience.

How to future-proof your training business

How can a modern training business stay relevant in an industry that’s rapidly changing? And what skills, resources and technology do you really need? That was the focus of the event that took place in London on a sunny 7th June 2018. The participants joined a variety of sessions related to the central theme

Ger’s Learning notes #22 – Learner Experience Design (LXD)

Apple has changed the user experience with its products; and that’s how ‘user experience design’ became popular. It also pushed the bars of what consumers expect from products and (online) services: they all expect a ‘great user experience’ today. So, how about learners?

Ger’s Learning notes #21 – ATD Conference 2018

I had the privilege to be a presenter at two sessions at the 2018 ATD and since Obama was a keynote speaker I now consider myself as having been a direct colleague of Obama for a few days :). Read about Obama and my pick of other wonderful sessions at the ATD.

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